The way businesses interact with customers is changing at lightning speed. Customers expect speed, convenience and a frictionless experience – even when it comes to payments. Embedded finance cleverly responds to this: it makes it possible to offer financial services, such as payments, loans or insurance, directly within your own platform or software. Without the intervention of a bank or third party. This has a big impact on how we manage debtors.
What is embedded finance anyway?
Embedded finance means “embedding” financial services into your own system or customer environment. To make this concept clearer, we can also describe it as integrated financial services or embedded financial solutions. Think of an online store that offers “Buy Now, Pay Later” at checkout, or a B2B platform that displays real-time credit information and enables instant payment within one click. Instead of separate tools, bank portals and detours, you control everything in one central place-from within your own software. CreditDevice integrates embedded finance solutions into accounts receivable management, using Payment Service Providers (PSPs).
The role of PSPs: invisible power, visible convenience
PSPs play a crucial role in embedded finance. While Mollie, Buckaroo and Klarna can be mentioned, in a B2B context it is important to also highlight Adyen. They make sure that customers can pay directly – via iDEAL, credit card, direct debit or in installments – without complicated steps or third-party intervention. That means:
- Faster payment (which directly lowers your DSO)
- Fewer barriers for customers to settle outstanding items
- Real-time insights into who paid and who didn’t
Through integrations in CreditDevice, your accounts receivable process can be seamlessly linked to PSPs. This allows you to automate payment reminders with a payment option, give customers freedom of choice in payment methods and reduce the risk of non-payment. In addition, embedded finance offers the possibility to communicate directly with the bank, which can sometimes reduce the need for an intermediary such as a PSP. The Rabobank integration via Rabopay is less relevant in this context, as this type of integration may have existed for some time.
Why this is increasingly important
For many companies, accounts receivable management is still too often a manual and reactive process. But customer expectations are changing. Business and residential customers alike expect :
- Convenience (such as mobile payment or one-click handling)
- Speed (no waiting days for invoices or approvals)
- Freedom of choice in how they pay
And this is especially true for certain customer groups:
- International customers want to pay in their own currency and method
- Younger generations of entrepreneurs are used to fast digital interfaces
- Individuals, small businesses and self-employed workers → have less time to complete payment processes
- E-commerce and platform companies want to use embedded finance as a competitive advantage
For these groups, embedded finance can make the difference between slow payment and immediate settlement.
From invoice to convenience: embedded finance in CreditDevice
By cleverly integrating embedded finance into your CreditDevice environment, you turn receivables management into an automated and customer-centric process. Consider:
- Payment links in reminder emails or text messages
- Online portals where customers can pay their invoices directly
- Options for installment payment or direct debit
- Real-time feedback on payment processed automatically
The result? Fewer overdue payments, a higher sense of customer satisfaction, as well as more control over your cash flow. Moreover, embedded finance in CreditDevice offers more than just payment solutions; it also includes credit reports and other financial insights that further optimize accounts receivable management.
In conclusion, the moment is now
The growth of embedded finance is unstoppable. Globally, the embedded finance market is expected to exceed $500 billion by 2030. In the Netherlands too, more and more companies are switching to integrated payment and credit solutions. If you wait too long, you will fall behind the competition as well as your customer expectations.
Want to get your accounts receivable management ready for the future?
Discover with us how embedded finance with smart PSP integrations through CreditDevice can make your processes more efficient, customer-friendly and profitable.
